UPDATE: In a press release to E! Information, a YouTube spokesperson shared, “We are able to affirm that we had utilized our creator accountability coverage and briefly eliminated James Charles from the YouTube Associate Program.”
In line with a video from YouTube’s Creator Liaison Matt Koval, the corporate has the precise to demonetize content material from a creator in the event that they deem their actions to be “reckless, harmful, inappropriate” on or off of the platform.
It is unclear how lengthy the make-up vlogger’s channel will likely be demonetized.
Morphe and James Charles have mutually determined to half methods.
On Friday, April 16, the cosmetics firm shared the announcement on Twitter, whereas bearing on the YouTuber’s alleged previous conduct, by which he has been accused of exchanging sexual messages with minors.
“In gentle of the latest allegations towards James Charles, Morphe and James have agreed to finish our enterprise relationship and wind down gross sales of the Morphe x James Charles product providing,” the model stated in a press release. “It’s and has at all times been Morphe’s purpose to create a constructive, protected, and empowering house the place all magnificence lovers can freely share their artistry and keenness for cosmetics, and Morphe is dedicated to furthering that purpose.”
Moreover, the 21-year-old star issued a press release on Twitter to deal with his alleged scandal and the way the allegations have impacted his partnerships—which comes lower than three weeks after the sweetness influencer apologized for sending “inappropriate messages to underage followers on April 1.
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